In addition to hiring a new Global Chief Marketing Officer, the Passionate about accelerating digital transformation, she pioneered Fly Garage . Chief Marketing Officer Dana Anderson is leaving Mondelez focus on finding a digital first, disruptive and innovative leader who can build on . as VP head of global media and digital, moving over to the snack Mr. Jarrett reports directly to Mondelez Chief Growth Officer Tim Cofer.. Appoints Regional Chief Marketing Officers to bolster marketing leadership relationships, marketing capability as well as media and digital..
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The additions come after C hief Media and E commerce Officer Bonin Bough left Mondelez in August. Now, e commerce has moved out from under the marketing umbrella. Mr. Jarrett reports directly to Mondelez Chief Growth Officer Tim Cofer. Previously, the e commerce team reported up to Senior VP Chief Marketing .
Mondelez International’s Mark Dajani’s Role Keeps On Growing Mondelez International is a $ billion consumer packaged goods company that was formed in from what used to be Kraft Foods. Mark Dajani was Mondelez International’s first chief information officer..
“We don’t need a digital officer at the company,” said Mr. Dajani in a keynote session here at the Gartner Symposium ITxpo . He said he is accountable for digital strategies the snack food company’s , employees use to connect with consumers through social media and mobile devices..
At Mondelez, Mr. Rupczynski was overseeing media and digital, reporting to Senior VP Chief Marketing Officer Dana Anderson. Mondelez said it wishes Mr. Rupczynski “best of luck in his future endeavors” and that his successor would be announced in the future..